Know your customer and target key messages to drive traffic and increase sales
Most medium to large organisations have multiple sources of customer information that are not integrated. These may include CRM systems, Marketing and campaign systems, ordering and fulfillment, service management, online platforms etc. This duplication is often then multiplied where there are different business units, or following company mergers and acquisitions.
Inability to execute on customer centric business strategies
Reduces Sales and marketing effectiveness
Negative Customer experience/satisfaction Operational inefficiencies
More Costly to Aquire New Customers than to Maintain
LOSS OF CUSTOMER IF LEFT DORMANT OVER FIVE YEARS
Of Revenue Cancellations are Because of Poor Communication
Oakton's 360° Customer platform as a Service provides you with a consistent, cleansed and integrated view of the customer information you have stored across different systems and different parts of your business, along with external data such as social media and demographic, and marketing data.
A proven and cost effective solution that can be implemented on premise or in the Oakton Cloud. With the following benefits
Using insights to increase ROI on marketing activities.
Through better analytics connect with new and existing consumers by making their last millisecond on your website unforgettable.
Increase number of consumers on your website.
Reach a higher engagement via Social.
Better understand consumer behaviour, buying behaviour and focus everything on driving user experience.
Increase net sales by acquiring new customers.
Increase net profit by decreasing customer acquisition cost.
Broaden revenue streams to have ability to cross sell.
Please enter your information below and we will display a custom breakdown of the benefits and cost savings your company could expect.
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